Given how deeply Austin-based singer-songwriter Joe Pug (né Joe Pugliese) steeps his music in the traditions of Americana, it’s only appropriate that the mush-mouthed plucker chose a Johnny Appleseed-esque method to spread his soulful folk. Pug offered to mail a two-song sampler CD to fans, free of charge, on the condition that they then pass it in on to a friend. It was a savvy method of inspiring word of mouth—not that word of weary troubadours like Pug travels any other way. In a fragile voice with just the slightest hint of a twang, Pug sings the songs of the next generation of restless Americans on his new LP, The Great Despiser. They may not be mythic figures like Appleseed, but they’re definitely relatable.