Will play for beer
Chicago bands spill on their favorite local indulgences
Tight Phantomz
When entertainers choose to align themselves with a product or service and smile big for the cameras, it's common for their fans to label them sellouts. But in the case of former local instrumental metal band Pelican, it made perfect sense when rumors suggested it'd be coming back from L.A. to play Dark Lord Day on April 25 at Three Floyds Brewery in Munster, Ind.—the only day when beer connoisseurs can buy the Dark Lord Russian Imperial Stout—in exchange for the coveted beer. They are playing one show as part of the beer release's festivities, but not for beer and not for free. Still, Decider took this rumor as an opportunity to find out what local bands would sell out for and why.
Apteka
Who they are: Rock group once denied post-show drinks by a venue in Minneapolis for playing too loudly.
What they'd sell out for: Revolution Brewing
Why: Moonlighting as a bartender at the bike messenger-themed restaurant Handlebar, Apteka frontman Adam Lukas has developed a deep respect for the neighborhood hotspot’s owner, Josh Deth. That’s why Lukas can’t wait to see Deth’s new restaurant, Revolution Brewing, open in September. Lukas likes the idea of having more options when it comes to locally brewed beer, and expressed excitement about how, like Handlebar, Revolution Brewing will have Deth’s unusual community flair. “Handlebar started out as a Critical Mass hangout,” Lukas says. “And I’m sure there’ll be some of the same community focus to this new place.”
What it says about the band: Beer connoisseur to the core, Apteka stays true to local brands and blends.
Who they are: Mash-up duo rivaling Girl Talk for its addictive blend of hip-hop and indie-rock beats.
What they'd sell out for: Sparks
Why: STV SLV, a.k.a. Steve Reidel, said he and his Hood partner ABX, a.k.a. Aaron Brink, fill out a rider before each of their shows. In it, Reidel and Brink continually request the famed alcopop energy drink Sparks. Lamenting somewhat in jest, Reidel said this part of the rider has never been fulfilled and, unfortunately, never will be. After years of hosting tents at Chicago summer events like the Pitchfork Music Festival, MillerCoors removed Sparks from the market in its original form last year. In one Canadian show, however, the duo was warmly welcomed with Monster Energy drink. The fondness of the memory makes Reidel stop and sigh, recalling his long-lost first love, Sparks. “Hold on a moment,” he says. “Let’s take a moment to recognize fallen sodas.”
What it says about the band: The Hood Internet is comprised of simple men who enjoy simple things.