Justin Bieber's new perfume commercial is pretty much what you'd expect

Having previously slathered his purple essence across the waiting fingertips of the world with his (now sold-out!) nail polish, One Less Lonely Girl, Justin Bieber has already found another way to bottle desperation with his new perfume. Tellingly titled Someday, it again offers the distant promise that if they just remain patient, soon enough Justin Bieber will be along to service his most devoted fans. In the meantime, she should go ahead and make herself look and smell real pretty according to his Pygmalion-like preferences, in particular his yen for “fruity gourmand” fragrance—which is actually how Bieber’s perfume has been described by marketing executives from the year 1905, before the word “fruity” got all bastardized.