Lisa Frank sticks brightly colored movie onto its Trapper Keeper

By Katie Rife | January 19, 2017 | 12:03am

Aux Features Film

In a move that we’re honestly surprised hasn’t happened earlier, Lisa Frank is channeling its weapons-grade cuteness into a feature film, as Deadline reports. Company founder Lisa Frank herself is spearheading the project, which means that those looking for a mud-slinging expose of the company‘s history of shady business dealings and employee abuse a la The Founder will almost surely be disappointed. Instead, the film will be a blend of live action and animation featuring “iconic” Lisa Frank characters like the optical-illusion leopard, the panda who gets paint everywhere, and the bear who kind of looks like a kid-friendly Flavor Flav familiar from decades’ worth of scented stickers and Trapper Keepers.

Of the project, indie producer Jon Shestack says, “Lisa Frank’s world is cheerful, it’s optimistic, it’s hip, but it is without snark. It’s just sort of impossible to scowl when you’re smiling, and why would you want to?” Sounds like a challenge to us.