Hey kids, lets all do some movie math: bleak movie month plus CGI effects plus numerically titled epic movie equals box-office gold… kinda. But man watch out for those diminishing returns.
This weekend last year, Warner Bros. released 300 for a record-setting $70 million opening-weekend take, the highest ever for the month. Warner Bros.' new similarly big-budgeted popcorn movie with a title 33 times as big took approximately half that this weekend, with $35.7 million. Easily coasting into the top spot, 10,000 B.C. soundly trounced the new Martin Lawrence "comedy," College Road Trip, which took in $14 million for the No. 2 spot. Last week's big winner, Semi-Pro, took a nosedive to the No. 4 spot, falling behind the 3-week-old Vantage Point, earning $5.9 million, less than half what it pulled last week. The weekend's other major new release, The Bank Job, settled in at No. 5 with $5.7 million, while the same ol' crap–Step Up 2 The Streets, Jumper, Fools Gold–comprised the back half of the Top 10.
More detailed numbers can be found at boxofficemojo.com
