Amazon is teaming up with SXSW for a free virtual film fest

In a move that we’re going to assume is all about magnanimously supporting the art of film and not about eradicating the basic concept of a film festival, Amazon has announced that it’s teaming up with SXSW to put together what it’s calling a “film festival collection,” which sounds like an online catalog of things that would’ve screened at SXSW if the event hadn’t been canceled because of the coronavirus. This comes from The Hollywood Reporter, which says filmmakers were going to be a part of SXSW were notified earlier today that they could “opt in” to making their films part of this collection, with the films being hosted on Amazon’s Prime platform for a “10-day virtual fest” that will most likely be held at some point in “late April.” Filmmakers who take part will get a screening fee, and the films themselves will be held in front of the paywall—meaning they’ll be free to U.S. viewers.