Do jump scares in films suck? This video examines a better way to use them

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Jump scares are an effective way to startle the audience, but are they useful in establishing a more terrifying atmosphere? The technique of suddenly scaring viewers with a quick glance or a sharp sting of music can be a great way of goosing that audience to expect the unexpected, but usually it’s just a lazy or uninspired way to give the appearance of danger without establishing a real tone of uncertainty or dread. YouTube user Now You See It (a.k.a. Jack Nugent) examines jump scares and how they are overused by low-tier horror films as a way to falsely inject horror into a scenario, without actually relying on atmosphere or tone to build up to that scary moment.