Real-world Disruption Fairy Elon Musk has set his script-flipping magic wand on yet another moribund, insufficiently future-facing industry this week, announcing that he’s thinking about starting a “credibility site” to allow people to rate and review various media outlets. Musk says he’s thinking about calling his proposed site, which would allow users to assign ratings to individual sites, journalists, and editors, “Pravda,” presumably as a reference to the famed Russian propaganda paper, whose name translated to “Truth”—or, as our own Ignatiy Vishnavetsky pointed out earlier this afternoon on Twitter, the far-more-Musk-appropriate “Actually”.
Musk says he’s solely motivated in this new venture by people saying what he claims are false things about his car company, Tesla, and definitely not all the other mean things people have said about him, personally, over the years. Things like calling him a real-life Lex Luthor, or making fun of his Rick & Morty fandom, or his annoyingly public relationship with his new girlfriend, or his alleged opposition to unions, or his willingness to shoot cars into space instead of helping people on Earth, or his bad snail tweets, or his behavior in his first marriage, or any of the other clearly fake reasons someone might have for thinking Elon Musk was a self-obsessed Singularity humper.