If you’re going to cash in some minor-level TV celebrity, there are worse things to do than making something delicious out of it. That’s the lesson we’re taking from recurring Game Of Thrones guest star Ben Hawkey, who plays the hapless Hot Pie on the HBO series. Per Digital Spy, Hawkey recently decided to transfer Hot Pie’s love of baking into the real world, starting his own bakery in London via food delivery service Deliveroo. And, obviously, it’s called “You Know Nothing, John Dough.” (Admittedly, it’s better than our suggestion, “A Lannister Always Pays His Breads,” which only even barely makes sense.)