Netflix is coming to cable boxes, and Amazon is now your grocery overlord
If you subscribe to one of three rinky-dink (comparatively speaking) cable companies, you’ll now be able to watch Netflix as if it were just another channel—provided you already have a certain type of set-top box. You’ll still need to subscribe to Netflix, but you won’t need another filter—a Netflix-ready TV, Roku, PlayStation, etc.—in order to do it. In other words, Netflix has just become a pay-cable channel, albeit one that you pay directly, unlike HBO, which is generally bundled into cable bills or stolen via HBO Go. (The companies: RCN, Grande Communication, and Atlantic Broadband. Expect more of a fight from your Time-Warners and your Comcasts.) This probably signals no change at all for most Netflix users, but it certainly has the potential to open up the network(?) to new subscribers.