Margot Robbie's playing Barbie, ah ah ah yeah
This live-action Barbie movie feels like a trap. “But it’s feminist!,” its makers cry, assuring skeptics that a multinational corporation like Mattel would totally greenlight a genuinely subversive big-budget take on one of its most valuable brands. The fact that the film has been in development for the past four years, and has cycled through a number of writers, directors, and stars in that time, isn’t especially encouraging, either. At the moment, the Barbie movie is without a star, director, or studio—Sony’s option for the film passed a while ago, reverting the rights back to Mattel—and has six credited screenwriters. That doesn’t include Amy Schumer, whose new draft of Diablo Cody’s rewrite of Jenny Bicks’ script was apparently displeasing to either Sony or Mattel executives.