Sean "Diddy" Combs would like you to call him "Swag" now, please
In an effort to evade those gangsters who are always trying to hunt him down for being too hardcore, Sean Combs has adopted the new alias “Swag,” hoping the ensuing confusion will buy him some modicum of safety. It’s the fifth or sixth name change he’s been forced to undergo since launching his career—depending on whether you count “Diddy” and “Diddy Dirty-Money” as separate entities or simple variations on the same—and with it comes the usual complications of setting up an all-new Twitter account as well as, presumably, filing yet another petition with his local courthouse.