The Twigs vs. FKA twigs: May the best twig win
After a decade of legal trademark battles between The Twigs and FKA twigs, the indie band has demanded a seven-figure settlement and second name change, to which the avant-pop auteur has countersued.
Photo by Jamie McCarthy/Getty Images
Band names are hard. You want something catchy but not forgettable, unique but not incomprehensible, meaningful but not overused. There are only so many words in the English language, so sometimes you simply have to pick one and pray. But the thing about naming your band after a pre-existing word is that you have to make peace with the fact that other people—billions of them, in fact—will continue to use that word in contexts that have absolutely nothing to do with you or your music. If I name my band “Tree,” I’m not going to get mad every time I walk outside, or a synagogue refers to the Tree of Life, or a Screaming Trees song comes on at a gig. That would just be an immensely unproductive way to live.
It seems, though, that the alt-pop sister duo The Twigs has yet to learn this lesson. Apparently, they’ve been hounding FKA twigs (born Tahliah Barnett) with cease-and-desists for nearly a decade—and with little success, considering (to quote Barnett’s lawyer) it’s rather “inconceivable that any member of the relevant consuming public could confuse Barnett’s offerings with those of Defendants or believe that the parties are affiliated or related to each other.” Which, yes, obviously. One is the globally celebrated avant-pop auteur behind MAGDALENE; the other is a duo most people are probably hearing about for the first time right now because they’re trying to sue the other twigs. (Numbers aren’t everything, but as Barnett’s lawyers pointed out, The Twigs have 25 monthly listeners on Spotify and FKA twigs has 3.2 million.)