Alamo Drafthouse is launching a crazy new thing called a "video store"
Everybody knows that watching a movie in 2017 is as easy as renting something on Amazon, logging onto Netflix only to realize that there’s nothing good, or pulling the dust-covered DVD box out of your storage unit, but the Alamo Drafthouse in Raleigh, North Carolina, is planning to launch a revolutionary new movie distribution platform called a “video store.” Like a monstrous Redbox, this “video store” will be a physical location that people can walk inside, where they will browse a selection of movies in old-fashioned formats like DVD and Blu-ray. Once they’ve found something they’d like to watch, they can rent it and take it home, then return it to the store later. There may even be a selection of movie snacks and an employee with very well-informed cinematic opinions who would love nothing more than to offer insight on your selection.