The Weeknd is kind of freaking out in first Hurry Up Tomorrow trailer
The new trailer teases the death of The Weeknd (for real this time).
Photo: Andrew Cooper/Lionsgate
The Weeknd has long been promising to kill off his musical persona, but it seems like his feature film will be the final nail in the coffin. The Hurry Up Tomorrow trailer foreshadows the artist’s death with the subtlety of a Max Martin-produced pop song. Making a whole movie is a massive undertaking just to retire a moniker, but director Trey Edward Shults promised that when audiences check out the film on May 16, “for his fans and people who want to approach it at that level, I hope it’s very satisfying and you get a good meal out of it. And for people that aren’t his fans and don’t know anything about him or even care about the final capping of the Weeknd, I think you still have a great movie to go through.”