Apple TV’s Maximum Pleasure Guaranteed has the kind of ambitious title that could blow up in a streamer’s face. If the product doesn’t deliver on the promise of its moniker, the punny pans write themselves: “minimum pleasures,” “broken guarantees” etc. Fortunately, the new comedic thriller from David J. Rosen (Sugar, Hunters) is good enough to avoid such easy ridicule. The pieces of its puzzle—involving a single mom and a murder mystery that begins online—don’t all fit together perfectly, but it’s hard to care too much about an abundance of coincidences and lucky timing on a show this well-paced, wonderfully performed, and unpredictable.
It’s a show that employs the lost TV arts of tempo and rhythm, with propulsive episodes that never overstay their welcome. The story only sags during a few repeated conversations about child custody—but those conversations ultimately prove essential. The core of this show about how much people use and take from each other is, surprisingly, the fight to hold onto a child’s love.
The child in question is Hazel (Nola Wallace), the daughter of Paula (Tatiana Maslany) and Karl (Jake Johnson). The couple is going through a bitter divorce, in which the legal counsel is getting more expensive and the demands are growing increasingly unreasonable—especially on Karl’s part. He’s moved on, and basically wants to start his family over by replacing his ex-wife with his colleague Mallory (Jessy Hodges). Magazine copy editor Paula, meanwhile, is wallowing, but her off-hours aren’t all wine-chugging misery. There are several great scenes in which Paula and Hazel are just allowed to be goofy and fun together, and the maternal care Maslany captures in these moments is key to Maximum Pleasure Guaranteed’s appeal. One imagines life with Karl and Mallory doesn’t involve nearly as much dressup or TikTok creation.
When she doesn’t have Hazel for the night—and sometimes even when she does and the girl’s asleep—Paula spends virtual time with a young man named Trevor (Brandon Flynn), a camboy who treats her well. Yes, Paula has a semi-boyfriend on the computer who she pays for both conversation and a bit more. Rosen and Maslany smartly refuse to use the early scenes between Paula and Trevor for mockery or degradation, and Maslany never plays her unexpected relationship as desperate. Paula is just a solo, sexual woman who doesn’t mind paying this handsome man for a little attention.
One night, an alarmed Paula sees Trevor being attacked and kidnapped by a masked assailant. Or does she? Detective Sofia Gonzalez (a perfectly wry Dolly de Leon, so very good at a withering retort) immediately calls bullshit on the whole thing. And, wouldn’t you know it, a call comes in from a desperate Trevor, saying that the kidnappers need money, or he’ll end up floating in the river. Paula chooses anger over victimhood, tracking down Trevor to expose his scam—only to find something much, much worse. From that discovery on, there’s a new shock in every episode, but the way it unfolds never feels cheap.
It’s not just Sofia and Paula trying to figure out what happened to Trevor: There’s also Detective Baxter (Jon Michael Hill), a perfect counterweight to Gonzalez’s cynicism; and, most effectively, two colleagues/friends of Paula’s who end up shaping the entire narrative in a truly refreshing way. Fellow magazine employees Geri (Kiarra Hamagami Goldberg) and Rudy (Charlie Hall) end up driving to remote locations, barely escaping violence, and serving as the Hardy Boys to Paula’s Nancy Drew. Goldberg and Hall are great, bringing three dimensions to characters who first feel like run-of-the-mill snarky sidekicks. On the whole, Maximum Pleasure Guaranteed has a hell of a cast—and we haven’t even gotten to Murray Bartlett, whose role in the proceedings is best kept secret Suffice it to say, he’s great.
But this is Maslany’s show. She’s better here than she’s been anywhere since her Emmy-winning turn on Orphan Black, in large part because of how she plays Paula as more than just a heartbroken divorcee or a target of an online scam. She finds moments of humor and buoyancy in Paula’s plight, and she even gets a potential romance to inject further notes of joy. It helps that Maslany is collaborating with some great directors—including David Gordon Green in the premiere—but Maximum Pleasure Guaranteed is a reminder of how much a great performer can do when a writers’ room gives her this much to work with.
Admittedly, some of what they give her gets a little silly. Maximum Pleasure Guaranteed flirts with some big concepts about who runs the world, and how powerful people use information and illegal routes to get what they want when they want it. It’s a thriller about our current age of users—the people who have turned modern technology into more of a weapon than an asset. As the show points out, we give so much of ourselves to relative strangers online without asking enough questions about the hidden costs. In the end, some of these themes feel a bit underdeveloped, although the door remains open for a second season that could finish the job–one that amplifies its subtle social commentary and sexually charged twists, meeting Maximum Pleasure’s maximum potential along the way.
Maximum Pleasure Guaranteed debuts on May 20 on Apple TV.