By giving Vincent “Pete Campbell” Kartheiser the KFC account earlier this year, Yum! Brands began the process of revamping its fast-chicken operation to appeal to all the cool chicks out there in radio-and-two-piece-meal land. Kartheiser now embodies the “heartthrob Nashville Hot Colonel,” who differs from the Norm Macdonald/Darrell Hammond/Rob Riggle/George Hamilton culinary commanders by being younger and more blue-eyed. But he’s also been relegated to a non-speaking role, appearing on album covers in commercials where a bespectacled father and daughter argue over her newfound love of the hottest of KFC’s 11 herbs and spices.
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