Christophe Haubursin investigates the origins of the title sequence and how it was developed, and also dives into the history of the font. It turns out to be a pretty fascinating ride with Imaginary Forces, the company behind the credits, linking Stranger Things to even more pieces of pop-culture history.
The typeface, ITC Benguiat, has been used throughout the years in iconic pieces of literature, music, and even warning against film piracy. It’s fascinating to see the various permutations that the font went through, as well as the blending of digital and practical means to create something a bit off but incredibly alluring. By using the same font found on a Smiths’ record or Choose Your Own Adventure book, Stranger Things’ nostalgic feel is intact from the beginning of the first episode.
