In eternity where there is no time, nothing can grow, nothing can become. Nothing changes. So death created hashtag games to grow the time that it would kill. And that is the terrible and secret fate of all life: You’re trapped by a meme you keep chucking LULZ into.
In layman’s terms: Overnight, the hashtag #TrueDetectiveSeason2 rippled across the flat circle that is Twitter, with users of the micro-weblogging service and real-time Olympics commentary ticker opening their locked rooms to let out fantasy-casting picks for the next round of HBO’s True Detective. Near as The A.V. Club can tell, it all started innocently enough yesterday morning, with the New York Times’ Dave Itzkoff riffing off of True Detective’s many driving sequences to propose a pair of footloose and fancy free stars for the crime anthology’s second season:
Though, to be fair, some people were making this joke more than a week ago—they just failed to launch it with a behind-the-wheel image.
For a while, the joke rolled around, all over Internet town, yielding variations like this one from one-time A.V. Club contributor/current L.A. Times entertainment writer Meredith Blake.
But the joke truly gained steam when the #TrueDetectiveSeason2 hashtag was attached, a hashtag we’ve all used and will use (if its continued popularity is any indication) again and again. How many times has TV critic Jaime Weinman used it? Who knows? But he does know that Detectives Hart and Cohle can’t remember their past lives.
#TrueDetectiveSeason2 pic.twitter.com/WsxfvAPuhb