Jack White demands answers about the marshmallow quantity in Snoop Dogg's cereal
White took to Instagram to express confusion about Snoop Loopz' "more marshmallows" tagline

We learned yesterday that Snoop Dogg, the famous rapper/actor/pinecone admirer, is going to release his own brand of cereal called Snoop Loopz. They look like Froot Loops but with marshmallows added into the mix. They’re part of a line of breakfast foods that Snoop’s putting out with Master P. The official website explains that cereal sales will benefit charity and quotes John 6:35 very literally. The mascot is a blue cartoon dog and the back of the box promises that the cereal within is “Berry delicious fo shizzle!”
Having absorbed all of this information, most of us were content to go on with our days, unwilling to invest ourselves in the concept of Snoop Loopz until a box of them materializes on the shelves of a nearby grocery store.
Not Jack White. The existence of this cereal has captivated him. It’s grabbed a hold of his brain, forcing him to post on Instagram about the marshmallow-filled psychic labyrinth he’s found himself lost within as a result of the Loopz.