Hoping to lend a patina of artistic credibility to the CES presentation of its new curved 4K TVs, Samsung naturally turned to a man known for using his words and relating to human beings: Michael Bay. Unfortunately, as so often happens in his movies, the machines revolted, and Bay was left floundering by a teleprompter that refused to provide him with the all-important script that he so reveres as a filmmaker.
“Hollywood is a place that creates, uh… viewer escape,” Bay says in the below video. “What I try to do as a director is I try to…” And here Bay breaks off with a heavy sigh, followed by a groan of disgust and an angry snipe that “the type is all off”—and thus, not properly capturing his feelings about his art in a way he could just hurry up and read, before being allowed to return to the gifting suite.