Steve Buscemi and Peyton Manning are ready for a bowling alley showdown in Michelob's Super Bowl ad teaser
The Big Lebowski star and the football legend will both appear in the upcoming commercial
It is truly a golden age for advertising when a commercial essentially gets two trailers: Don Draper would be proud. Michelob, which has been crafting memorable ads campaigns for decades (remember their 1989’s The Night Belongs To Michelob run?), enlisted former Indianapolis Colts and Denver Bronco’s quarterback—and two-time Super Bowl champion—Peyton Manning and Theodore Donald “Donny” Kerabatsos himself, Steve Buscemi for its big Super Bowl 2022 ad.
Down at the neon-drenched Superior Bowl (possibly the most clever way of sneaking the trademarked term “Super Bowl” into a “big game” ad), Manning in his classic camp collard bowling shirt, laces up his rental shoes and steps up to the line (hopefully not over it) in one 15 second spot while bartender Buscemi looks on, deodorizing the shoes and wiping down the bar at the same time; bowling alleys have never been known for their hygienic policies.