The Daily Mail blames Google for Piers Morgan's limp "results"

Former Good Morning, Britain host and amateur Bag Lady impersonator, Piers Morgan, does not perform well, but his longtime partner assures everyone it’s not his fault. In fact, The Daily Mail reportedly can’t even conceive why people aren’t interested in what its damp, gelatinous ham-hock-shaped columnist has to say about current events.
This has nothing to do with Morgan’s piss-poor “results,” nor his recent inflammatory comments about Meghan Markle (who Morgan is totally over, by the way), and everything to do with Google’s more virile counter-offerings… which is part of the reason The Daily Mail’s owner is suing Google for allegedly downplaying its content in favor of competitors who shell out more ad money.
Associated Newspapers’ concerns stem from its assessment that its coverage of the Royal Family in 2021 has been downplayed in search results.