Fox News acknowledges viewers are getting tired of it

As the U.S. midterm election cycle approaches its end, Fox Corp. CEO Lachlan Murdoch is addressing the noticeable “viewer fatigue” affecting Fox News. In a Monday morning quarterly earnings call, Murdoch was asked about the network’s drop in ratings, per Nielsen (via Variety), ahead of the election. The executive said “the business is in incredibly good shape,” but offered a theory about why viewership has fallen off. “What we are seeing, though, is some viewer fatigue, where our viewers have gone through some incredible news cycle last few years,” he said, referring to 2025’s “tremendous” news cycle, which included the inauguration, Charlie Kirk’s murder, and changes at DOGE. “But having said that, we are seeing some viewer fatigue, which we’ve seen before.” Murdoch compared the decline to the 2006 midterms and chalked up the “viewer fatigue” to audiences “watching slightly less television overall.”