Pop culture obsessives writing for the pop culture obsessed.

Drive-through Olive Garden is an idea too beautiful for this world

Sometimes you just need to slam a few pounds of saucy noodles and get on with your day. Sometimes you don’t have the time to get your formal clothes pressed for the half-day commitment of jamming wheelbarrows full of breadsticks into your face. Sometimes, you need Olive Garden drive-through.

This heady vision—one filled with oozing lasagna burgers and wet-cored risotto nuggets—has been realized in a convincing but, alas, fake commercial that imagines an alternate universe where unlimited breadsticks are available with a special day pass and bulk spaghetti is handed out to drivers from a drive-through window.

Munchies interviewed the commercial’s creators, a collective called the Merkin Bros, to discuss their work and why Olive Garden was the perfect restaurant for a parody that is just gross enough that it should probably actually exist.

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The Merkin Bros, it turns out, are made up of people with experience in commercials who “can cop any style [they] we want, for very little money.” They’re also, like most who watch the ad, really not opposed to the idea of sloppy “Italian” takeout. (“If there was a drive-through Olive Garden, we would all 100 percent go.”)

There are a handful of other fake commercials worth checking out on the Merkin Bros. official portfolio page (the Dell “innovators” clip deserves a look), but, unfortunately, none that present another concept quite as groundbreaking as drive-through Olive Garden.

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[via Munchies]

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About the author

Reid McCarter

Contributor, The A.V. Club. Reid's a writer and editor who has appeared at GQ, Playboy, and Paste. He also co-created and writes for videogame sites Bullet Points Monthly and Digital Love Child.