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Pop culture obsessives writing for the pop culture obsessed.

The Dude cracks open a cold one with Carrie Bradshaw in new Super Bowl ad

Jeff Bridges cloaked himself in the pajama pants and Westerley cardigan of The Big Lebowski’s Dude last week, teasing what looked to be a Super Bowl ad. Now, the ad has dropped, and joining him is Sex And The City’s Carrie Bradshaw, who could perhaps offer The Dude a sartorial tip or two.


The Stella Artois ad marks Parker’s second Bradshaw revival with the company, as she previously recreated the SATC opening credits to help awareness for Matt Damon’s Water.org charity. The same goes here, with The Dude and Carrie both eschewing their favorite cocktails—a White Russian and a Cosmopolitan, respectively—for a Stella. As part of its “Pour It Forward” campaign, Stella will make a donation towards Water.org’s efforts to provide access to clean water in the developing world.

Even without his vodka, Kahlua and cream, The Dude looks very in his element. Clad in his shaggy layers, he assures Carrie that, yes, The Dude still abides. It’s just a shame that Donny isn’t here to see this.

[via Entertainment Weekly]