Twitter can be a horrible place, where a sitting president demonstrates his profound ineptitude, where white nationalists thrive, where women and people of color are routinely harassed while the company turns a blind eye. But it’s also the place where 16-year old Carter Wilkerson received a year’s worth of free chicken nuggets after getting nearly 3.5 million retweets of his request. It’s not all bad.
Many have taken after Wilkerson this year, starting retweet campaigns of their own. In fact, just this week one man achieved his dream of becoming Outback Steakhouse’s Bloomin’ Onion mascot by scoring the meager 10,000 retweets the brand demanded he get.
You’d think by now people would both understand and fear the power of Twitter. It doesn’t matter how obscure your account is. If you demand retweets for a cause that will, in some shape or form, bring the lulz, there’s a good chance you will be retweeted. And, in some cases, you may regret it.
That’s certainly the case with Kelsey Hall, a 20-year old University Of Alabama student who didn’t know what she was in for when she sent the below tweet earlier this week. If she got 1,000 retweets, she said, and she would wear this Christmas tree costume to every one of her classes for the rest of the semester.
She may as well have said “Bloody Mary” into the mirror three times. The demons were summoned.
The tweet now has well over 30,000 retweets. And, lest you think that Hall isn’t a woman of her word, photos of her strolling through campus in the green monstrosity immediately began rolling in and haven’t stopped since.
The semester ends on Friday, so Hall’s nearly served her penance for doubting the internet’s desire to manipulate fate. In the meantime, she’s staying positive by flexing her pun game, which is strong.